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WebLink SEO 2.0 - User Guide and FAQScreenshots - More Details
Choosing The Keywords Your Website Should Target Gone are the days where you could just optimise your Meta tags of your website and you could get good rankings in the search engines. Today, search engine optimization has become somewhat of a science with many factors to consider. There is no quick fix for getting good rankings, but there are ways of making it quicker and easier. In this guide I will walk you through the entire process of optimizing and promoting your website so that you achieve top search engine rankings for any word you choose. Choosing which keyword(s) or keyphrase(s) your website should target is perhaps the most important decision you can make when beginning search engine optimization. But what do I mean when I say target? When youre optimising your web pages you should tailor each web page toward a certain keyword or keyphrase, so that when someone types in your keyword/phrase in the search engine your website comes at the top C this is your target keyword/phrase. However, before you use the first keyword that pops into your head its very wise to first do some research on how difficult it will be to get a high ranking for your chosen keyword or keyphrase and also the number of people that enter that keyword into the search engines, which will give you some idea on the amount of traffic you can expect. Research Your Keyword There are companies that provide statistics on the number of times a certain word or phrase was typed into the search engines each month. This information is very important as you can choose to optimise your website for a certain word or phrase that will bring you the most traffic. The two tools that I use for this are www.goodkeywords.com. There is also a paid service available from www.wordtracker.com which will give you more detailed analysis. If we now look at the overture keyword tool again, we can see that the number of people that type wedding cakes new yorkwas less than the number that typed wedding cakes, but because we've targeted a more specific phrase, the visitors you do get will be more likely to lead to a sale C ever heard of the phrase less is more, well it's certainly true in this case! It will also be much easier to get a high ranking in the search engines for the term wedding cakes new york as there will be less competition for that phrase. Frequently Asked Questions - WebLink SEO
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